Brief
PwC Canada mandated MOCOM to create a new and original recruitment campaign targeting the technology sector in Quebec.
Using PwC’s global strategy ‘The New Equation’ as a guiding principle, the creative team set out to attract top tech talent to PwC. The result was a minimalist yet colourful and vibrant visual theme designed to maximize impact and engagement.
This video generated more than 80K views on the PwC Canada YouTube page, surpassing by far all other videos produced over the past few years.
Vidéo
Creation : MOCOM
Video production : LORA Créateur vidéo
Translation and script adaptation : The French Shop